The economy of San Fernando is diverse, with tourism playing a major role, thanks to the city’s coastal location and rich cultural heritage. The city has also maintained its historical connection to Spain’s naval industry, with the presence of military installations and shipyards that continue to be significant employers in the region.
Fishing and salt production have been traditional industries in San Fernando, and while these have diminished over time, they still contribute to the local economy. The nearby marshlands of Bahía de Cádiz Natural Park are historically significant for salt extraction, and today, the area also promotes eco-tourism and environmental preservation.
Local handicrafts, particularly those related to maritime culture, remain an integral part of the city’s economy. Visitors can explore various local markets to discover unique handmade goods, particularly products crafted from seashells, wood, and leather. These crafts often find their way into the many shops and galleries dotted around the city.