The economy of Arucas is largely driven by agriculture, with bananas and sugarcane being the primary crops, though tourism has become an increasingly important sector in recent years. The town’s fertile soils and favorable climate have long supported its agricultural prosperity, and it continues to be a major supplier of bananas both locally and for export. Additionally, the Arehucas Rum Distillery, one of the oldest in Spain, is an important contributor to the local economy, producing a wide range of rums that are sold both nationally and internationally.
Tourism is also on the rise, as visitors are drawn to Arucas for its combination of history, culture, and natural beauty. The town has positioned itself as a tranquil escape for those looking to avoid the busier tourist hubs, offering boutique accommodations and unique experiences. Local artisans also play a role in the economy, with crafts such as pottery, embroidery, and lacework providing both cultural value and economic opportunity.
In recent years, Arucas has seen growth in eco-tourism and gastronomy-related tourism, with visitors keen to explore the island’s natural landscapes and sample its local products. As tourism continues to develop, the city is investing in infrastructure and services to support this vital sector of the economy.