Bayona is a small town with a population of around 12,000 inhabitants. The population tends to swell during the summer months due to the influx of tourists, particularly from other parts of Spain and Europe. The town is predominantly Spanish-speaking, but Galician, the regional language, is also widely spoken and reflects the strong local identity and cultural pride.
Demographically, Bayona is characterized by a mix of families, retirees, and younger people who work in the tourism, fishing, and service industries. The town has experienced steady population growth in recent years, driven by its popularity as both a tourist destination and a desirable place to live for those seeking a coastal lifestyle.