Lardero has seen significant development in recent years, particularly in terms of residential growth. The town’s appeal as a commuter hub for nearby Logroño has spurred the construction of new housing developments and infrastructure improvements. The town is also increasingly focusing on rural tourism and agrotourism, capitalizing on its proximity to some of Spain’s most famous vineyards.
Culturally, Lardero is participating in regional efforts to promote the Rioja wine region as a world-class destination, with more wine-related events, festivals, and activities being developed to attract international visitors. Additionally, there has been an emphasis on preserving the town’s historical and architectural heritage, with ongoing restoration projects aimed at maintaining its charming, traditional character.