The economy of Berja is primarily driven by agriculture, with the region being known for its production of olives, grapes, and citrus fruits. The fertile soils surrounding the city allow for extensive farming, and olive oil production is one of the key economic activities. Vineyards producing local wines also contribute to the region’s agricultural economy, and wine tours have become a popular attraction for visitors looking to taste authentic Andalusian products.
Tourism is another growing sector, with visitors drawn to Berja’s natural beauty, historical sites, and cultural events. In addition to agriculture and tourism, small local businesses focused on traditional crafts, textiles, and ceramics also play a significant role in the local economy. The nearby mining industry, particularly the extraction of marble from the Almería region, has also historically contributed to the city’s development.
The city has a number of local markets and shops where visitors can purchase high-quality regional products, such as olive oil, honey, and handcrafted goods, making it a delightful destination for those interested in artisanal crafts.