The economy of Rincón de la Victoria is heavily driven by tourism, which plays a major role in supporting local businesses, restaurants, and accommodations. The town’s location on the Costa del Sol makes it a prime destination for beachgoers, while its historical sites attract cultural tourists. Local hotels, vacation rentals, and seaside resorts are key contributors to the economy, with many visitors flocking to the town during the summer season.
Agriculture also remains an important economic activity in the surrounding areas, with the cultivation of olive trees, almonds, and other Mediterranean crops. Additionally, fishing has traditionally been a part of the town’s economy, with the local fish market offering fresh seafood that contributes to the region’s vibrant culinary scene.
In recent years, the town has seen an increase in real estate development, as it becomes an attractive place for both retirees and expatriates looking to settle in the sun-drenched south of Spain. This growth has boosted the construction and service sectors, further enhancing the town’s economic profile.