Tourism is one of the primary economic drivers in Ronda, with visitors flocking to the city to explore its historical sites, natural beauty, and cultural experiences. The hospitality industry thrives on the influx of both domestic and international tourists, with numerous hotels, restaurants, and guided tours catering to those seeking an authentic Andalusian experience. The city also benefits from its position as a popular stop on the Andalusian tourism circuit, attracting visitors from nearby Marbella, Málaga, and Granada.
Agriculture plays a significant role in Ronda’s economy as well. The region is known for its production of olive oil, wine, and various fruits and vegetables. Vineyards surrounding the city produce high-quality wines, particularly red wines, which have gained recognition both nationally and internationally. Local crafts, including leather goods and pottery, are also key industries, with artisans producing handmade items that are popular with tourists.
In recent years, Ronda has attracted a growing number of international visitors looking to invest in real estate or open boutique businesses, further diversifying the city’s economy. Its appeal as a destination for weddings, corporate retreats, and cultural events also creates opportunities for event planning and related services.