Marchena’s economy is largely driven by agriculture, with olive oil production being one of the town’s most important industries. The fertile plains surrounding the town are ideal for growing olives, and many local businesses specialize in producing high-quality olive oil, a product that is highly sought after in Spain and internationally. Alongside olive oil, the town also produces wheat, vegetables, and fruits, contributing to the region’s agricultural significance.
Tourism is another key industry, particularly during the town’s major festivals and cultural events. While it doesn’t experience the overwhelming tourist traffic of larger cities like Seville, Marchena’s authenticity and historical charm attract visitors looking for a more serene and culturally immersive experience. The local crafts industry also plays a role in the economy, with artisans producing traditional ceramics, textiles, and leather goods that reflect Andalusian artistry.
Additionally, small family-owned businesses, restaurants, and cafes contribute to the town’s economic activity, offering locals and visitors a taste of authentic Andalusian hospitality.