Zuera’s economy is primarily driven by agriculture, particularly the cultivation of cereal crops, vegetables, and vineyards. The fertile lands surrounding the town, nourished by the Gállego River, make it an important agricultural hub in the region. Livestock farming, especially cattle and sheep, also plays a significant role in the local economy. Over the years, Zuera has developed a strong agribusiness sector, combining traditional farming methods with modern techniques to increase production.
The town is also seeing growth in sectors such as logistics and transportation, owing to its strategic location near major highways connecting Zaragoza to northern Spain and the Pyrenees. In recent years, tourism has become an increasingly important part of the economy, with a focus on eco-tourism and cultural tourism.
Zuera is known for its local products, including wine, cheese, and olive oil, which are highly regarded in the region. Visitors can enjoy these products at local markets or in restaurants that focus on using fresh, local ingredients.