Pollensa’s economy is largely driven by tourism, which plays a crucial role in supporting the local community. The town’s rich cultural heritage, scenic beauty, and proximity to Mallorca’s top attractions make it a sought-after destination for both short-term tourists and long-term expatriates. Visitors flock to Pollensa for its authentic Mediterranean experience, staying in boutique hotels, traditional fincas, or luxurious villas.
Agriculture also plays a part in the local economy, with olive oil, wine, and citrus fruits being important products. The nearby vineyards produce high-quality wines, while olive oil from the region is considered among the best in the Balearic Islands. Artisanal crafts, such as pottery and textiles, are also part of the local economy, reflecting the town’s strong connection to tradition.
Beyond tourism and agriculture, Pollensa has a growing real estate sector, with many foreigners choosing to buy vacation homes or relocate to the town permanently. This has contributed to a robust service sector, including property management, restaurants, and other hospitality-related industries.