Santa Eulalia del Río’s economy is largely driven by tourism, with a focus on luxury travel, wellness, and gastronomy. The town is known for its upscale hotels, spa retreats, and gourmet dining experiences, making it a popular destination for high-end tourists seeking a more refined Ibiza experience. In addition to tourism, agriculture has historically been important, with olive oil and almonds among the local products.
Craftsmanship and local businesses also contribute to the town’s economy. Many boutiques sell handmade jewelry, clothing, and art that reflect Ibiza’s bohemian spirit. The marina is another significant economic hub, attracting yachts and boating enthusiasts from around the world, contributing to the town’s status as a luxury destination.