Binissalem’s architecture is a unique blend of traditional Mallorcan stone buildings and modern Mediterranean style. The town is renowned for its use of “pedra de Binissalem,” a distinctive local limestone that gives the town its iconic light-colored stone structures. Many of the buildings, including the stately homes and wine cellars, date back to the 17th and 18th centuries and offer a glimpse into the area’s prosperous past linked to winemaking.
Key attractions include the Sant Jaume Church, a Gothic-style landmark built in the 18th century, which dominates the town’s skyline. Another highlight is the numerous bodegas, or wine cellars, where visitors can sample local wines and tour the vineyards. Some of these wineries have been in operation for centuries and offer a deep dive into the town’s winemaking heritage.
Visitors should also explore the nearby Serra de Tramuntana mountain range, a UNESCO World Heritage site, where they can enjoy hiking trails with panoramic views of the island. The combination of Binissalem’s charming streets, vineyards, and proximity to nature makes it an ideal spot for those who love both history and the outdoors.