Vitoria-Gasteiz is a thriving hub of industry and commerce within the Basque Country. Traditionally an agricultural region, the city has diversified its economy to include sectors such as manufacturing, automotive, and green technology. It is home to major factories like Mercedes-Benz, whose plant in Vitoria is one of the largest employers in the region. This strong industrial base contributes significantly to the city’s economic vitality.
The city is also known for its commitment to sustainability and innovation, particularly in the fields of renewable energy and environmental management. As the 2012 European Green Capital, Vitoria-Gasteiz has invested heavily in green infrastructure and sustainable practices, which have helped position it as a leader in urban environmental policy.
In terms of local products, the region is famous for its agricultural output, particularly wine production. The nearby La Rioja Alavesa region produces some of Spain’s finest wines, making Vitoria-Gasteiz a gateway to this celebrated wine-growing area.