Tourism is the main economic driver in La Oliva, as it is in much of Fuerteventura. The town benefits from the influx of both domestic and international visitors, who come to experience its natural beauty, beaches, and cultural sites. Eco-tourism is on the rise, with many visitors attracted by the island’s commitment to preserving its natural landscapes and promoting sustainable travel practices.
In addition to tourism, agriculture plays a vital role in the local economy. Fuerteventura is known for its goat farming and the production of Majorero cheese, a world-renowned goat cheese that is a source of pride for local producers. The town also has a vibrant artisanal industry, with many local craftspeople creating handmade goods that are sold in markets and shops across the island.
Fishing is another important industry in La Oliva, with the surrounding waters providing a rich source of seafood. This contributes to the local economy while also supplying the ingredients for the region’s distinctive cuisine.