Santa Cruz’s history dates back to the 15th century, when it was founded by Spanish settlers after the conquest of the Canary Islands. However, the region’s indigenous Guanche culture, which existed long before Spanish colonization, remains an integral part of the city’s identity. Over the centuries, Santa Cruz has been shaped by various influences, including Moorish traders and Spanish colonists, leading to a rich and diverse cultural landscape.
Today, Santa Cruz is known for its vibrant cultural scene. The city hosts numerous festivals throughout the year, including the famous Carnival of Santa Cruz, which is one of the largest and most elaborate carnivals in Spain. This event fills the streets with parades, music, and colorful costumes, drawing both locals and international visitors. Other cultural traditions, such as the celebration of Dia de Canarias and the city’s religious festivals, reflect the deep-rooted customs of the island’s inhabitants.
Santa Cruz also boasts several historical landmarks, including the Church of San Juan Bautista and the Casa de Colón, which is linked to Christopher Columbus’ voyages. These historical sites offer a glimpse into the city’s past and contribute to its charming, old-world ambiance.