Granadilla de Abona’s economy is primarily driven by tourism, thanks to its beautiful coastal location and proximity to Tenerife’s main attractions. The town also benefits from agriculture, with local farms producing bananas, grapes, and tomatoes, which are important export products. In fact, wine production in the nearby region of Abona has gained recognition, and local vineyards offer tastings of their renowned Malvasia wines.
Another key industry in Granadilla is the wind and renewable energy sector, thanks to the windy conditions near El Médano. The development of the Granadilla Industrial Port has also boosted the local economy by creating jobs and enhancing trade with other islands and countries.
Local businesses include family-run shops, artisanal workshops, and markets selling traditional Canarian goods such as pottery, textiles, and local produce. Tourism remains the town’s most significant economic sector, with a focus on eco-tourism and sustainable practices.