The economy of Valdepeñas is primarily driven by agriculture, with wine production being the city’s most significant industry. The Valdepeñas DO is one of the most respected wine regions in Spain, and the local economy thrives on vineyards and wineries, many of which offer tours and tastings. Wine exports also contribute heavily to the local economy, and many small, family-owned wineries coexist with larger operations, creating a diverse industry.
In addition to wine, olive oil production and other agricultural products like cereals and vegetables also play a role in Valdepeñas’ economy. Tourism is becoming an increasingly important sector, particularly due to the city’s wine festivals and historical attractions.
Local businesses also benefit from the artisanal production of goods such as ceramics and handcrafted items, which are sold in small shops throughout the city. These unique products, alongside the wine, make Valdepeñas a distinctive shopping destination for visitors.