Mora is home to approximately 10,000 residents, making it a small yet vibrant community. The population is predominantly Spanish, with deep ties to the local agricultural traditions, especially olive farming. In recent years, the town has seen a gradual increase in tourism, which has brought some diversification to the local economy.
The town’s demographic makeup is typical of rural Spain, with a strong focus on family and community life. While Mora retains its traditional customs, it has also embraced modernity, welcoming visitors and event organizers looking to experience an authentic slice of Spanish rural life.