The economy of Cuéllar has traditionally been rooted in agriculture, with the fertile plains surrounding the city being used for farming wheat, barley, and other crops. In more recent years, the economy has diversified, with tourism playing an increasingly significant role. The preservation of the city’s medieval heritage has attracted a growing number of visitors, leading to the development of hospitality and cultural tourism industries.
Local crafts also play a role in Cuéllar’s economy, particularly pottery, leatherwork, and textile production. Wine production is another key industry in the surrounding region, with many local vineyards offering tastings and tours for visitors. Cuéllar’s unique blend of traditional agriculture and modern tourism makes it a city with both historical roots and contemporary economic growth.