While Hoyo de Manzanares maintains its traditional agricultural roots, the town’s economy has diversified over the years. Tourism plays a significant role, as visitors are drawn to the town’s natural beauty, historical sites, and outdoor activities. The town also benefits from its proximity to Madrid, with many residents commuting to the capital for work.
Agriculture remains an important part of the local economy, with olive groves, vineyards, and livestock farming contributing to the town’s economy. In recent years, there has been a focus on sustainable farming practices, and local markets feature organic produce and artisan products. The town is also known for its production of fine cheeses and olive oil, both of which are celebrated in local food festivals and markets.
Small businesses, including family-run restaurants, guesthouses, and artisanal shops, contribute to the town’s economic landscape. The local government has been supportive of initiatives to promote entrepreneurship, particularly in the tourism and hospitality sectors.