Villajoyosa is instantly recognizable for its vibrant, multicolored houses that line the coastline, originally painted in bright hues to help fishermen identify their homes from the sea. These charming houses, combined with the narrow, winding streets of the old town, create a visually stunning and historically rich environment for visitors to explore.
One of the city’s most iconic landmarks is the fortified Gothic church of Santa Marta, which dates back to the 16th century. The church, dedicated to the city’s patron saint, stands as a testament to Villajoyosa’s religious and architectural heritage. Another must-visit site is the Valor Chocolate Museum, which offers insights into the city’s long-standing chocolate production traditions.
Villajoyosa’s beaches are another major attraction, with Playa Centro being the most popular. This long, sandy beach offers plenty of space for relaxation and water sports, while quieter spots like Playa Bol Nou provide more tranquil settings. For those interested in history, the Roman ruins of the old city and the defensive towers along the coast offer a glimpse into the region’s ancient past.