Cheste has a population of approximately 8,500 residents. The town is predominantly Spanish, with a small but growing international community due to its appeal as a motorsports destination and its proximity to Valencia City. Many residents are involved in agriculture, tourism, and motorsports-related industries, reflecting the town’s economic pillars.
In recent years, the town has seen a slight increase in population, particularly among younger people drawn by job opportunities in the tourism and motorsports sectors. The community is welcoming and proud of its traditions, and visitors will find a warm and friendly atmosphere.